i saw this quote by jude freeman. i thought it’d be cringe… but it stuck. “80% effort gets 80% back. 100% effort gets 1,000% back. the last 20% is where the magic happens.” it reminded me of the state of AI apps. think of a bakery... a baker who stops at 80% takes the bread out too soon. it looks good in the window, it smells great, people might even buy it. but bite into it and it’s raw. AI right now is full of underbaked bread. wrappers, weekend hacks, vibe-coded prototypes. shiny on the outside, hollow on the inside. the last 20% is the real baking. distribution, retention, data, security, trust. the stuff that takes longer, feels boring, and nobody applauds. most people pull the loaf out early. they stop at 80. the winners keep it in the oven until it’s done.